about

Where short videos become conversations.

Tubaar is a short-video social platform built around discovery, participation and community. One video creates a Pulse. People respond with Echoes. Those Echoes build Scenes.

A creator crew reviewing footage on a Kinshasa rooftop at blue hour
Kinshasa, blue hour
the story

Tubaar was created by us after seeing how often African languages, cities and cultures are left at the edge of global platforms. We are building a social product shaped by our own realities and by the people who create and share here.

Tubaar brings discovery, video and community together around the people, stories and creativity that matter to its members.

Tubaar is African in its identity and open to the world. Creators, music, humour, dance, fashion, languages and daily life shape the product, and people everywhere are welcome to take part.

PulsePulse. Two ways to watch: a card with context, or edge-to-edge full screen. For You, Nearby, Following.
EchoA video answer tied to the video it answers. Reaction, remix, continuation, correction — always credited, always in the chain.
ScenesCommunities around an interest, a place or a moment, with prompts, challenges, a chat and moderators.
SagasSerialised vertical drama told in short episodes. Every Saga starts with free episodes; producers may offer more or make the whole story free, then charge for later episodes or a pass.
what we believe

Six things we won't trade away.

01Around you firstDiscovery starts with your city and your culture, then opens to the world. Local is a feature, not a fallback.
02Conversations, not repostsAn Echo keeps the original creator in the frame. Credit is automatic and chains stay visible.
03Communities with structureA Scene has prompts, challenges, a chat and moderators — a place to belong, not just a hashtag.
04Familiar, but oursInstantly understandable, clearly different. The structure is the differentiator, not the colour palette.
05Safe from day oneReporting and account controls help members manage their experience and raise concerns.
06Light on dataBuilt for the networks people actually have. A data-saver mode is a first-class setting, not an afterthought.
who we are

Created by us.

Tubaar is an African product, created by us and shaped by the realities of our communities. Our team is building a platform where African creators and cultures have a visible place.

Tubaar is open to people around the world. We are building it with creators and communities, and invite you to help shape what comes next.

Kinshasa · Buchareststudios
iOS · Androidplatforms
EN · FR · PTto start — more as we grow

Your creativity. Your community.
Your world in motion.